strategy

• Purchasing mindset of users on search vs social (search edition)

  June 11, 2019
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  You may be affected by “broad core” Google updates

  June 7, 2019
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  Pros, cons, and pitfalls of using ads to test your idea

  June 4, 2019
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  Choosing a “good enough” content format

  June 3, 2019
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  Determine the value to your ideal prospect

  May 31, 2019

• Roughing out your minimum viable funnel

  May 30, 2019
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  A simple way to validate something

  May 29, 2019
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  Validating an info product idea

  May 28, 2019
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  “People also ask” hack for quick and dirty content ideation

  May 27, 2019
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  What we can learn from how Google solved for users’ search intent

  May 25, 2019